Ciceronian Language Tactics For Upping Your Copywriting

Have you ever wanted to be more persuasive or found yourself wondering how someone convinced you to buy something or agree with their point of view?

Whether intentional or not, odds are we’re all tapping into the idea of rhetoric.

Rhetoric is an ancient system of persuasion that’s used in speeches, talks and written work and it’s got a bad rep because people often associate it with manipulation.

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How To Network Like Panaetius

Networking is an inevitable part of life. Sooner or later you will be called to network to build your business, connect with others to share your ideas, speak to friends and form communities that reflect your values.

In the context of business networking, there’s the myth of the self-made person who confidently strolls into an event and gains leads effortlessly. That all successes are down to an individual’s actions, amazing talent, intelligence and relentless drive.

I don’t believe anyone is self-made and neither did Panaetius of Rhodes. Stoic philosopher, master connector and politician, Panaetius was one of the greatest networkers of his day and there’s a lot of insight to be gained in how to connect with people across all mediums.

So, let’s find out what the seventh leader of the Stoic school has to teach us about networking.

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