John, Author at Stoic Athenaeum

Flip The Switch Workshop Review: 5 Awesome Tips For Setting Up Your Freelance Copywriting Business

If you’re a copywriter like me or someone who’s thinking of writing professionally, it’s easy to think of yourself as just a writer. You’re not. You’re a business owner. Someone who’s got to think about marketing, accounting, networking, partnering and all the other stuff business owners have to do to pay the bills.

Shifting your mindset from writer to writer AND business owner was the topic of The Copywriting Club’s Flip The Switch webinar. Hosted by Rob Marsh and Kira Hug, the webinar went over five critical moves you need to make to build a successful copywriting business.

Great advice and great writing philosophy followed.

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The Dichotomy Of Mental Health And Graphic Design With Caitlin McEvoy

Graphic design, like all forms of creativity, is a subjective experience viewed through multiple perspectives. For Caitlin McEvoy, it’s a source of positive mental health, therapy and an opportunity to flex her creative muscles.

Stoic Athenaeum spoke to Caitlin about her freelance experiences, the nature of creativity and mental health and her personal philosophy.

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How To Network Like Panaetius

Networking is an inevitable part of life. Sooner or later you will be called to network to build your business, connect with others to share your ideas, speak to friends and form communities that reflect your values.

In the context of business networking, there’s the myth of the self-made person who confidently strolls into an event and gains leads effortlessly. That all successes are down to an individual’s actions, amazing talent, intelligence and relentless drive.

I don’t believe anyone is self-made and neither did Panaetius of Rhodes. Stoic philosopher, master connector and politician, Panaetius was one of the greatest networkers of his day and there’s a lot of insight to be gained in how to connect with people across all mediums.

So, let’s find out what the seventh leader of the Stoic school has to teach us about networking.

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Mel Lee-Smith On The Balancing Act Of Writing And Mental Health

Freelancing is an industry of perspectives. The story of every freelancer is unique and each person brings something new to the conversation. Hearing these unique stories and sharing the wisdom and philosophy of freelance creativity is a big part of Stoic Athenaeum and it was wonderful to speak to Mel Lee-Smith about her experiences.

A freelance copywriter, Mel speaks openly about her battles with mental health, her approach to freelance writing and why output doesn’t determine your worth as a person.

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