Stoicism is sexy. All you need to do is look at the huge rise in Stoic content that people are consuming and that’s been popularised by the likes of Ryan Holiday and other authors who’re bringing the philosophy down to earth.
It’s little wonder a philosophy that has been described as austere and confused with being emotionless has found its sex appeal. I’m all for keeping this momentum going and making Stoicism more accessible to younger generations.
Donald Robertson’s Verissimus graphic novel could be a perfect Stoic entry point for Gen Z readers and younger. Focusing on the life of the Roman Emperor Marcus Aurelius, Verissimus is a sweeping epic of man putting his philosophy into action and has great relevance today.
Continue reading “Donald Robertson’s Verissimus Is An Ideal Story For Making Stoicism Fun For A New Generation”
An endless pursuit
Dogged by uncertainties
Hopes and dreams we grasp for
Out of reach, fingertips away
Empty glories built on sand
A vast kingdom to have no kingdom
A kingdom of the soul
Glittering with good character
To reflect on the riches you give others
Not a throne of retreat
A waystation to action
Transmuting words into works
Forging a road to the good life
The Stoics recommended journaling to be a vital part of a daily routine. Writing down thoughts and reflecting on the day could bring clarity and build a foundation for making improvements in small steps. Marcus Aurelius offers one of the greatest representations of journaling with The Meditations, constantly reminding himself of his flaws and urging himself to be a better man.
Marcus’ writing style (Yes, we’re on a first name basis) has been analysed in depth to try to build a stronger picture of one of the most powerful men in history. As a copywriter, I find writing style to be a fascinating subject and it’s a huge part of how a brand shapes its tone of voice and the story that will be shared with customers.
In this article I’ll break down Marcus’ writing into a tone of voice across three key areas: tone, cadence and language.
Continue reading “How To Write Like A Roman Emperor: Forging The Tone Of Voice Of Marcus Aurelius”
I am a citizen of the world
Repeat that to yourself everyday
And follow the lessons led by
Anyone who’s led a good life